![]() ![]() As he explains it, “Some of the chains still like to try to sign you up for a yearly program, knowing full well that most people, after three or four months, are not going to be using the facility, because they get tired and lose interest.”Īt least they’re giving the job market a lift. John LaRosa, who tracks the industry at Market Data Enterprises, says many fitness clubs get their money even if you end up abandoning your exercise plan. rates unused gym memberships among the top 10 money-wasters. Wait a few weeks, though, and the lines for the treadmill and stationary bikes are likely to go away. “To put that in perspective, that’s roughly 15 percent of all the new memberships that we added for the year.” “Last year at this time, we added around 100,000 new memberships,” Strait says. “This is definitely our prime time - this is our Super Bowl, so to speak,” says Patrick Strait, a spokesman for Snap Fitness, a global chain of 24-hour workout centers. ![]() ![]() It’s the busiest time of the year for health clubs, and that helps keep the industry financially fit. In the meantime, the workout rooms will be packed with “best intentions” for the next few weeks. “I’m going to get back in shape this year!” can quickly change to “My muscles hurt I’ll just pick things up tomorrow.” By some accounts, that “tomorrow” never comes for as many as four out of five people who buy gym memberships. There will be a drop off after that,” said Hawkins.Now that the holidays are over, you might be determined to lose some of those extra pounds, but here’s a word to the wise: Today’s New Year’s resolution is often tomorrow’s excuse. Although, some believe that they will last longer “through spring break. The ,resolutioners, will last “give or take three months,” said Norton/ “Normally lasts like two weeks, and then it starts getting less crowded,” said Sinal. However, many people struggle to keep their New Year’s resolutions, so many believe that the gyms will not stay crowded for too long. Some gyms provide a training video that indicates proper gym etiquette. An example of gym etiquette is to “not walk in front of people and make sure to ask before taking a machine or equipment,” said senior Tehya Sinal. There is always a learning curve when trying new things, and the veteran gym members have to wait it out while the new members learn practices such as gym etiquette. “They take up all the squat racks and then you have to wait for everybody to be done for you to go so it’s just very time consuming,” s aid junior Seth Norton.įor year-round gym attendees, New Years at the gym may be a bit of a hassle. However, the surplus of attendees at the gym may be a turn-off for some frequent gym-goers. “I believe that exercise, attending a gym, or even being outside walking or hiking can help both mentally and physically,” said Honors and on-level Biology teacher Stephanie Hawkins. The CDC and World Health Organization recommend 60 minutes of daily physical activity for teenagers, and according to a study done by Medical News Today, “fewer than 3 out of 10 high school students get a minimum of 60 minutes of daily physical activity.” It would be beneficial for students to be more active whether or not that be attending a gym or just getting out more. These campaigns also add to the influx of gym goers. Some such offers can be found on Groupon and commenting on social media platforms to receive discounts or even free membership or personal training sessions. Gyms also lower their price of membership at the beginning of the year to appeal to the New Year resolutions crowd. According to Time Magazine, 50% of Americans set a resolution to attend the gym more often. And at the beginning of the new year, one can only expect that the gym might be a bit busier. These resolutions may be about mental health or academics or sports or learning a new skill…the list goes on. At the start of a new year, it is only natural that people set new resolutions, goals, and intentions for the new year. ![]()
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